Playbooks

Our Playbooks describe the best practices personalizing website content. They describe how to use different data sources to personalize content. These Playbooks update over time so check them regularly.

How to personalize content by industry

There are a lot of products and services, especially in computer software, that don't serve just one industry. However, different industries have different special needs when it comes to the kind of service and use cases they need. Read more to learn how to speak directly to different industry needs.

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